The Aquatics Centre is another venue that was constructed specifically for the Olympics, and was completed in plenty of time. Construction of this innovative structure began in July as part of the Olympic Park big build , an ambitious project that saw all of the main venues and stadiums completed on time and under budget. The Aquatics Centre was completed in July These two brand new venues will serve various athletic hosts along with some pre-existing venues, including Wembley Stadium in London, Old Trafford in Manchester and St.
James' Park in Newcastle. These three cathedrals of soccer will gladly add the Olympics to their storied histories. London is located in a time zone commonly known as Greenwich Mean Time. It is the time zone upon which all other time zones around the globe are based. This makes London advantageous as a host city because many citizens around the world will not have to significantly alter their schedules to view the Olympic games live on television.
Additionally, Moscow is only three hours ahead, New Delhi only four, and Beijing is seven hours ahead. And London's location works to the advantage of the United States as well. What this means is that the citizens of all these cities and more can easily adjust their daily routines to watch the Olympic events of their choosing live as they happen. After all, that is the best way to watch a sporting event, other than seeing it in person. London's subway system is feeling the pressure of the Summer Olympics.
Affectionately known as " The Tube ", the system expects to see an increase of three million riders. Per day. The main Tube station of St. Pancras has seen long lines and delays as a result of the Olympic crowds. They argue that since , Olympic Games can be characterised as large-scale events with good organisation and specially-built facilities with a significant degree of impact on urban infrastructure.
An example of this is the Barcelona Olympic Games in , which became an example for Olympic Games facilitating urban revitalisation with the construction of the Olympic village and a public space in a declining industrial area.
Essex and Chalkey furthermore outline the different types infrastructure required for Olympic Games. This includes sports facilities, transportation, accommodation and general physical urban improvements. The latter refers to improvements in areas such as telecommunications infrastructure, as occurred in Barcelona for the Olympic Games. With regards to accommodation, Essex and Chalkey argue that changes in tourism are short-lived and that it is questionable whether investments into new hotels will be profitable in the long-run after the event.
This can be problematic for host cities that will experience a large temporary influx in visitors during Olympic Games. Essex and Chalkey also outline a number of risks in hosting Olympic Games that are both economic and social in nature. Firstly, as previously discussed, money can be diverted away from welfare spending, as was the case with the Sydney Olympic Games in Secondly, taxes can be levied to pay for Olympic infrastructure.
Thirdly, negative urban development in relation to Olympic Games can occur through gentrification. Displaced individuals can be removed from their social networks while remaining residents can be alienated by their changed environments with services that target different social groups. Increased rent prices were recorded in Seoul in and in Barcelona in In other cities, however, this effect could not be observed, for example in Sydney in Fourthly, the environment in host cities can suffer as a result of Olympic Games.
In many potential host cities local groups form to oppose Olympic bids for a fear of detrimental environmental impacts. These externalities, however, are not exclusive to Olympic Games, as they can occur with other urban development projects. This unique approach provides valuable insights into the legacy outcomes of the London Olympic Games. The results of the final report Department for Culture, Media and Sport, are summarised in the table on the following page.
D M David Metcalf Author. Add to cart. Table of Contents Abstract Table of Contents 1. Relevance This research is of value to diverse stakeholders associated with the Hamburg bid.
Objective The objective of this research is to evaluate the rationales of the DOSB and Hamburg for bidding for Olympic Games, of DOSB delegates for selecting Hamburg as a candidate city, to determine the risks involved in the selection and the influence of previous failed bids on the bidding process and to analyse the strengths, weaknesses, opportunities and threats of the Hamburg bid.
Problem Statement What were the risks of and the rationales for the selection of Hamburg to apply for the summer Olympic Games and the bidding by the DOSB and Hamburg, how was the bidding process influenced by previous unsuccessful Olympic bids and what were the strengths, weaknesses, opportunities and threats of the bid?
Research Questions 1. Methodology This project will use a media-based qualitative content analysis. Limitations This research is written without direct access to the Hamburg Application Committee for the Olympic Games. Literature review This chapter provides an overview of previous research and frameworks that build a foundation for the analyses in subsequent chapters Webster and Watson, Legacy Chappelet argues that the concept of a legacy within the discourse of major sporting events first arose during the s.
Where other scholars attempt to identify different types of legacy, such as Cashman and his legacy types economic, physical infrastructure, education, public life, politics, culture, sport, memory and history , Chappelet holds that the concept of legacy can be segmented ad infinitum and instead proposes three major dimensions: 1. The economics of staging Olympic Games Preuss identified four distinct periods of economic history of the modern Olympic Games: 1. The impact of Olympic Games on host cities Cashman believes that the impact of staging Olympic Games can be divided into four periods: 1.
These include: - Physical changes to the city; - Changes in the culture of the city; - Changes to governance in the city and decision-making by authorities; - Changes to the numbers of tourists and the levels of business activity. The risks of staging Olympic Games Essex and Chalkey also outline a number of risks in hosting Olympic Games that are both economic and social in nature.
Sign in to write a comment. Read the ebook. Strengths and weaknesses of the neo-l Strengths and Weaknesses of the Value Effect of Entry Barriers on Prices Ch Licensing in the Fashion Industry.
Opportunities and Threats of Shariah Ein Instrument des Olympic Tourism and the Beijing Olymp Olympic Games Ceremonies. An Event Ma Mega Events in the Complex City. Opening ceremonies of Olympic Games a Auswirkungen von Sportevents auf Dest Designing and Implementing a Strategi Challenges and prospects of implement Weaknesses are the areas, capabilities or skills in which Olympic Games lacks.
It limits the ability of the firm to build a sustainable competitive advantage. Gourville, Marco Bertini of The London Olympic Games case study, this can lead to serious road blocks in future growth as information in silos can result can lead to missed opportunities in market place. This approach can lead to poor public relation and customer backlash. Gourville, Marco Bertini , this can lead to consumer backlash as customers are now considering environmental protections as integral to part of doing business.
Gourville, Marco Bertini , this can reduce the potential of success of Olympic Games in the international market. Olympic Games is struggling to restructure processes in light of developments in the field of Artificial Intelligence AI and machine learning.
Opportunities are macro environment factors and developments that Olympic Games can leverage either to consolidate existing market position or use them for further expansion. Expansion into international market can help Olympic Games to tap into international talent market.
Gourville, Marco Bertini , it can also help in bringing the talent into domestic market and expanding into new areas Pricing. Gourville, Marco Bertini , Olympic Games can use these developments in improving efficiencies, lowering costs, and transforming processes.
Gourville, Marco Bertini, globalization along with boom in digital marketing and social media has considerably reduced the risks of market entry and marketing in international market.
Social media growth can help Olympic Games to reduce the cost of entering new market and reaching to customers at a significantly lower marketing budget. It can also lead to crowd sourcing various services and consumer oriented marketing based on the data and purchase behavior.
Olympic Games is in prime position to tap on those opportunities and grow the market share.
0コメント